{"id":14055,"date":"2019-10-24T16:37:50","date_gmt":"2019-10-24T14:37:50","guid":{"rendered":"https:\/\/www.textform.com\/tf2019\/?page_id=14055"},"modified":"2022-11-02T12:06:54","modified_gmt":"2022-11-02T11:06:54","slug":"website-localization","status":"publish","type":"page","link":"https:\/\/www.textform.com\/en\/language-services\/website-localization\/","title":{"rendered":"Website localization"},"content":{"rendered":"
[vc_row css=”.vc_custom_1504264682566{margin-bottom: 60px !important;}”][vc_column][vc_column_text css=”.vc_custom_1572005031437{margin-bottom: 0px !important;}”]\n

Website localization<\/strong><\/h1>\n[\/vc_column_text][vc_column_text css=”.vc_custom_1576082085751{margin-bottom: 0px !important;}”]\n

How to increase your
\nwebsite traffic<\/strong><\/span><\/p>\n

\n

Why is website localization important at all? Imagine going to your grocery store around the corner and all the signs, product names, packaging and prices are in a foreign language (one you may not even understand) and in a foreign currency. When you go to pay, you\u2019re supposed to scan your goods and pay by debit card using an automatic system. However, the user interface of the scan system is also in a foreign language. Would you spend money at that store?
\nOr would you rather shop in a store where you understand the specials exactly, can find qualified staff to help you if needed and have your questions answered? The decision is easy: you would pick the second option.<\/p>\n

This imaginary grocery store is your website.
\nJust like you’d prefer to shop in a store that speaks your language, so, too, would your customers. Localizing your website into the languages of the markets you want to sell your products to is a key step in increasing traffic to your website and boosting the number of online purchases.<\/p>\n

\n

Your website is
\nyour door to the world<\/strong><\/span><\/p>\n

\n

Your way to potential customers. Studies show that 90% of Internet users in the EU prefer websites in their own language.
\nMoreover, the Forbes top 50 companies offer their websites in an average of 17 languages.
\n[Source: Common Sense Advisory]\n

\n

The message is clear: The key to higher conversion rates
\nlies in language<\/strong><\/h1>\n[\/vc_column_text][\/vc_column][\/vc_row][mk_page_section min_height=”0″ padding_top=”0″ padding_bottom=”0″ has_top_shape_divider=”true” top_shape_color=”#cec5a8″ bottom_shape_color=”#cec5a8″ sidebar=”sidebar-1″][vc_column css=”.vc_custom_1568199043054{padding-right: 100px !important;}”][vc_column_text css=”.vc_custom_1572005374072{margin-bottom: 0px !important;}”]\n

Website Localization:<\/strong> Services Overview<\/h1>\n[\/vc_column_text][\/vc_column][\/mk_page_section][mk_page_section top_shape_color=”#cec5a8″ has_bottom_shape_divider=”true” bottom_shape_color=”#cec5a8″ sidebar=”sidebar-1″][vc_column width=”2\/3″ css=”.vc_custom_1574091088296{padding-right: 50px !important;}”][mk_custom_list]\n
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  • Analysis of your web content with subsequent consulting on cost-saving translation processes<\/li>\n
  • Localization of your content,| hyperlinks,| and interactive content<\/li>\n
  • Review of visual content<\/li>\n
  • International search engine optimization<\/li>\n<\/ul>\n[\/mk_custom_list][vc_column_text css=”.vc_custom_1574434923665{margin-bottom: 0px !important;}”]Together with you, we’ll develop an optimal strategy and select the right tools for your localization process.[\/vc_column_text][mk_button dimension=”flat” size=”x-large” icon=”mk-icon-check” url=”https:\/\/www.textform.com\/en\/contact-form-tino-hother\/” margin_top=”20″ btn_hover_bg=”#cec5a8″]Request your free quote now[\/mk_button][\/vc_column][vc_column width=”1\/3″][vc_column_text css=”.vc_custom_1574091071499{margin-bottom: 0px !important;}”]\n

    YOUR CONTACT<\/h3>\n[\/vc_column_text][mk_image src=”https:\/\/www.textform.com\/tf2019\/wp-content\/uploads\/2022\/11\/roberta_cellammare_pm.jpg” image_height=”800″ lightbox=”true”][vc_column_text css=”.vc_custom_1667387177563{margin-bottom: 0px !important;padding-top: 20px !important;}”]\n

    ROBERTA CELLAMMARE<\/h3>\n

    Project Manager[\/vc_column_text][\/vc_column][\/mk_page_section][vc_row fullwidth=”true” fullwidth_content=”false” is_fullwidth_content=”true” css=”.vc_custom_1574092001325{padding-top: 25px !important;padding-bottom: 35px !important;}” el_id=””][vc_column][vc_column_text css=”.vc_custom_1572005963857{margin-bottom: 0px !important;}”]\n

    Website localization<\/strong> at text&form<\/h1>\n[\/vc_column_text][vc_column_text css=”.vc_custom_1574438542316{margin-bottom: 0px !important;}”]Together, we\u2019ll decide on the best tools and strategy to localize your website. We\u2019ll also determine whether the text exported from the content management system can be read into our translation environment and whether the translated texts can be returned to the original system without copying and pasting them back in.<\/p>\n

    In addition, we check whether all translatable content is contained in the export file and ensure that non-translatable parts (e.g., structural elements) are protected. Then the project manager at text&form prepares a pseudo translation (a technical simulation of the actual translation) that you or your web agency can test in your website\u2019s content management system. In this way, problematic sections or technical challenges are noticed even before the actual translation into several languages begins.<\/p>\n

    Also, our support doesn’t stop once the translation is complete. Websites aren\u2019t static entities but constantly changing environments. If required, text&form can set up a workflow for you that facilitates localizing regular website updates.[\/vc_column_text][\/vc_column][\/vc_row][mk_page_section bg_position=”left center” enable_3d=”true” bg_gradient=”left_bottom” gr_end=”rgba(255,255,255,0)” video_opacity=”0.3″ min_height=”0″ padding_top=”0″ padding_bottom=”0″ has_top_shape_divider=”true” top_shape_color=”#cec5a8″ bottom_shape_color=”#cec5a8″ sidebar=”sidebar-1″][vc_column][vc_column_text css=”.vc_custom_1574092122492{margin-bottom: 0px !important;}”]\n

    Would you like information<\/strong>
    \non any of the following topics?<\/h1>\n[\/vc_column_text][\/vc_column][\/mk_page_section][mk_page_section bg_position=”left center” enable_3d=”true” bg_gradient=”left_bottom” gr_end=”rgba(255,255,255,0)” video_opacity=”0.3″ min_height=”0″ padding_top=”0″ padding_bottom=”0″ top_shape_color=”#cec5a8″ bottom_shape_color=”#cec5a8″ sidebar=”sidebar-1″][vc_column width=”1\/2″][mk_icon_box2 icon_size=”64″ icon=”mk-moon-golf” icon_color=”#ef9300″ icon_hover_color=”#cec5a8″ title=”LOCALIZING YOUR ONLINE SHOP TEXTS” title_size=”16″ title_color=”#000000″][\/mk_icon_box2][mk_icon_box2 icon_size=”64″ icon=”mk-icon-retweet” icon_color=”#ef9300″ icon_hover_color=”#cec5a8″ title=”TRANSCREATING YOUR WEB TEXTS” title_size=”16″ title_color=”#000000″][\/mk_icon_box2][\/vc_column][vc_column width=”1\/2″][mk_icon_box2 icon_size=”64″ icon=”mk-moon-keyhole” icon_color=”#ef9300″ icon_hover_color=”#cec5a8″ title=”TRANSLATING YOUR SEO KEYWORDS” title_size=”16″ title_color=”#000000″][\/mk_icon_box2][mk_icon_box2 icon_size=”64″ icon=”mk-icon-file” icon_color=”#ef9300″ icon_hover_color=”#cec5a8″ title=”LOCALIZING YOUR FORMULAS, POP-UPS AND HELP PAGES” title_size=”16″ title_color=”#000000″][\/mk_icon_box2][\/vc_column][\/mk_page_section][mk_page_section bg_position=”left center” enable_3d=”true” bg_gradient=”left_bottom” gr_end=”rgba(255,255,255,0)” video_opacity=”0.3″ min_height=”0″ padding_top=”0″ padding_bottom=”0″ top_shape_color=”#cec5a8″ has_bottom_shape_divider=”true” bottom_shape_color=”#cec5a8″ sidebar=”sidebar-1″][vc_column css=”.vc_custom_1574092072017{padding-top: 50px !important;padding-bottom: 50px !important;}”][mk_button dimension=”flat” size=”x-large” icon=”mk-icon-check” url=”https:\/\/www.textform.com\/en\/contact-form-tino-hother\/” align=”center” bg_color=”#ef9300″ btn_hover_bg=”#cec5a8″]Then get in touch with us[\/mk_button][\/vc_column][\/mk_page_section][mk_page_section bg_image=”https:\/\/www.textform.com\/tf2019\/wp-content\/uploads\/2019\/10\/textform_background_neue_gruenstrasse_spittelmarktt.jpg” bg_position=”left center” bg_stretch=”true” enable_3d=”true” video_mask=”true” bg_gradient=”left_bottom” video_color_mask=”#000000″ gr_end=”rgba(255,255,255,0)” video_opacity=”0.3″ min_height=”202″ padding_top=”40″ padding_bottom=”23″ has_top_shape_divider=”true” top_shape_color=”#cec5a8″ has_bottom_shape_divider=”true” bottom_shape_color=”#cec5a8″ visibility=”hidden-sm” sidebar=”sidebar-1″][vc_column width=”1\/2″ css=”.vc_custom_1568278367259{padding-top: 100px !important;padding-bottom: 150px !important;}”][mk_fancy_title tag_name=”span” color=”#ffffff” size=”50″ font_weight=”500″ margin_top=”40″ margin_bottom=”0″ align=”center”]\n

    Ask for your free quote and personal consultation now<\/p>\n[\/mk_fancy_title][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1574092057338{padding-top: 150px !important;}”][mk_button dimension=”flat” size=”xx-large” icon=”mk-icon-check” url=”https:\/\/www.textform.com\/en\/contact-form-tino-hother\/” align=”center” margin_top=”30″ margin_bottom=”” margin_right=”5″ el_class=”mrightButton” bg_color=”#ef9600″ btn_hover_bg=”#cec5a8″]Request your free quote now[\/mk_button][\/vc_column][\/mk_page_section]\n<\/div>","protected":false},"excerpt":{"rendered":"

    [vc_row css=”.vc_custom_1504264682566{margin-bottom: 60px !important;}”][vc_column][vc_column_text css=”.vc_custom_1572005031437{margin-bottom: 0px !important;}”] Website localization [\/vc_column_text][vc_column_text css=”.vc_custom_1576082085751{margin-bottom: 0px !important;}”] How to increase your website traffic Why is website localization important at all? Imagine going to your grocery store around the corner and all the signs, product names, packaging and prices are in a foreign language (one you may not even understand) […]<\/p>\n","protected":false},"author":22,"featured_media":0,"parent":13620,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"_links":{"self":[{"href":"https:\/\/www.textform.com\/en\/wp-json\/wp\/v2\/pages\/14055"}],"collection":[{"href":"https:\/\/www.textform.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.textform.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.textform.com\/en\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.textform.com\/en\/wp-json\/wp\/v2\/comments?post=14055"}],"version-history":[{"count":0,"href":"https:\/\/www.textform.com\/en\/wp-json\/wp\/v2\/pages\/14055\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.textform.com\/en\/wp-json\/wp\/v2\/pages\/13620"}],"wp:attachment":[{"href":"https:\/\/www.textform.com\/en\/wp-json\/wp\/v2\/media?parent=14055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}